Looking for examples of PURL campaigns? Visit our dedicated Personalised URL website: www.usepurls.com and see the portfolio.
I have used Personalised URLs for our B2B email campaigns. Peter and his team were very helpful and effective throughout the process. On my first PURL campaign, I have generated lots of enquiries, plus ROI was TRIPLED compared to normal email campaigns. I strongly recommend ProActive's Personalised URLs service for those who are looking for immediate return for their marketing activity.
World Trade Group London, United Kingdom
I cannot thank Pro-Active and Kingpin enough for their clear communication and understanding of the brief, through to their prompt delivery of a database platform that really does work and is simple enough for the whole to team use.
Energy Saving Trust London, United Kingdom
Having used PURLs in conjunction with personalised digital print, we have seen our repsonse rates from traditional DM increase dramatically. The real time alerts from PURL activation and online reporting functionality are incredibly useful for tracking the effectiveness of Direct Mail. The integration of PURLs into our traditional marketing channels have way succeeded our expectations and as such will be deployed in all future marketing.
DMG World Media London, United Kingdom
I've been so impressed with Pro-Active and the set up of this campaign. We launched today and fingers crossed we're able to translate this tracking and data in to great results.
John Wiley & Sons West Sussex, United Kingdom
We've started working with Pro-Active's Personalised URLs (PURLs) for our B2B marketing campaigns, and already the results are impressive: good response rates and levels of engagement, plus pinpoint tracking of lead sources and conversions via the reporting tools. Once you begin using PURLs it also gives you ideas of other ways in which they can be used for engaging with existing customers, and attracting new ones. We'll certainly be using them extensively over the coming months.