I've been so impressed with Pro-Active and the set up of this campaign. We launched today and fingers crossed we're able to translate this tracking and data in to great results.
John Wiley & Sons West Sussex, United Kingdom
The use of PURLs (personalised URLs) has literally changed our marketing plan for the foreseeable future. Using PURLs in an online and offline test, we were able to effectively benchmark the performance of both direct mail and email marketing to establish the best ROI that could be attained on our campaigns. We continue to make use of PURLs to provide customised communications and offers to our customers and prospects
EMAP London, United Kingdom
I have used Personalised URLs for our B2B email campaigns. Peter and his team were very helpful and effective throughout the process. On my first PURL campaign, I have generated lots of enquiries, plus ROI was TRIPLED compared to normal email campaigns. I strongly recommend ProActive's Personalised URLs service for those who are looking for immediate return for their marketing activity.
World Trade Group London, United Kingdom
We've started working with Pro-Active's Personalised URLs (PURLs) for our B2B marketing campaigns, and already the results are impressive: good response rates and levels of engagement, plus pinpoint tracking of lead sources and conversions via the reporting tools. Once you begin using PURLs it also gives you ideas of other ways in which they can be used for engaging with existing customers, and attracting new ones. We'll certainly be using them extensively over the coming months.
Faversham House Redhill, United Kingdom
Proactive have dealt with all of our mailing fulfillment for over three years, during this time they have consistently delivered a first class service. We were delighted to find out about their new digital print service 'Pro-Active Print', which we have taken full advantage, helping us cut costs whilst retaining our high standards.