Have been so inpressed with ProActive and the set up of this campaign. We launched today and fingers crossed we're able to translate this tracking and data in to great results.
Stagecoach Group plc Portsmouth, United Kingdom
Great analytics of mail perfomance and 25% conversion rate on those pieces for B2B campaigns. Well worth trying for any organization! More than anything Peter and Proactive team are wonderful to work with!!
Ecochem London, United Kingdom
The use of PURLs (personalised URLs) has literally changed our marketing plan for the foreseeable future. Using PURLs in an online and offline test, we were able to effectively benchmark the performance of both direct mail and email marketing to establish the best ROI that could be attained on our campaigns. We continue to make use of PURLs to provide customised communications and offers to our customers and prospects
EMAP London, United Kingdom
I cannot thank Pro-Active and Kingpin enough for their clear communication and understanding of the brief, through to their prompt delivery of a database platform that really does work and is simple enough for the whole to team use.
Energy Saving Trust London, United Kingdom
I have used Personalised URLs for our B2B email campaigns. Peter and his team were very helpful and effective throughout the process. On my first PURL campaign, I have generated lots of enquiries, plus ROI was TRIPLED compared to normal email campaigns. I strongly recommend ProActive's Personalised URLs service for those who are looking for immediate return for their marketing activity.